Affiliate success comes down to partnerships—we link advertisers with publishers to reach new audiences and drive repeat sales. Our solutions are holistic, deliver incremental revenue and are continually enhanced for performance.
The industry voted us the #1 Affiliate Marketing Network for eight straight years and we just eclipsed past performance by crossing more than 110 million orders worldwide.
Influencer marketing inspires product discovery and brand devotion.
84% of traffic driven by influencers are new customers.
53% start with influencer engagement.
77% lower cost per visit from an influencer than other publisher types.
8 pages viewed on average when referred by an influencer.
Rakuten Marketing Influencer Solutions
Get comprehensive program management, influencer recruitment, detailed reporting and actionable insights for each campaign.
Engaging events during Spring and Fall Fashion weeks bring together top beauty and fashion advertisers and publishers.
Speed networking, cocktail parties and learning events create moments for advertisers and publishers to build partnerships.
Our custom Bonus Box is filled with fashion and beauty products—and hand-delivered to key influencers.
The Rakuten Marketing Affiliate Difference
Using data rich in audience preferences and patterns ensures that your customers receive the most relevant messages.
Access to a dedicated team of analysts and our integrated marketing insights and attribution platform.
Custom products and tools that make affiliate marketing easier to implement, measure and optimize.
Proprietary AI enables authentic connections at scale and makes budgets work harder.
Comprehensive screening and monitoring ensure the quality of your affiliate program partners.
Our affiliate network can process payments to 202 countries/regions in 25 currencies.
Best-in-class account management with strategic recommendations to grow your business.
Protection for Your Brand
Our Brand Quality and Regulatory Compliance Management Service provide a high level of security to brands seeking to minimize risk and ensure affiliate marketing programs align with federal requirements. By monitoring highlighting suspicious activity and tracking risk daily, we measure the severity and frequency of violations, identify opportunities for improvement and provide remediation services.
Real-World Results from Rakuten Marketing
Rakuten Marketing & Wells Fargo
Financial services provider, Wells Fargo, launched their affiliate marketing program with the goal of expanding credit card acquisition beyond current customers of the bank. Rakuten Marketing designed an affiliate prospecting program that focused on building strong relationships with publishers and educating them on the products offered. This approach was aligned with creating compelling consumer-facing offers that would appeal to a publisher’s audience.
By identifying high visibility placement opportunities, leveraging multi-channel marketing, and through tactical CPAs, the Wells Fargo Affiliate program saw:
- 369% YoY growth between July & September 2017 against the same period in 2016
“Rakuten Marketing has provided strategic recommendations that have helped us to optimize campaigns and test new acquisition strategies with publishers. Their expertise in the vertical and their strong partner relationships have led to a highly successful program.” – Jessica Joyner, AVP, Digital Acquisition Strategy at Wells Fargo