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Strategy powered by technology, for affiliate marketing that performs.

Tap into a global ecosystem with access to an extensive universe of publishers, a powerful platform, and industry experts for leadership and strategy.  Success in performance marketing requires a team that nurtures partnerships between advertisers and publishers, providing the blueprint and vision for growth and profitability.

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Connections are easy. Relationships take work.

With a dedicated team of multi-lingual network development specialists who are actively recruiting affiliates for your brand, we provide access to over 150,000 click active publishers worldwide.   All publishers must meet pre-approved requirements before qualifying for our network and are regularly monitored for compliance. They are trained to meet your needs with coaching from our network specialists.

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Marketing that influences the consumer and drives conversion.
Consumers proactively engage with advertising they like.
  • 80%
    of global consumers seek out coupon codes before making a purchase.
  • 66%
    of consumers globally trust influencers to give them an unbiased review of a product or service.
  • 71%
    of them frequently buy items a blogger or influencer recommends.

Tools and tracking for a profitable, data-driven affiliate campaign.

  • An icon of a shopping bag with data points on top of it.
    A single view of performance across all your digital marketing channels, with a deeper understanding of how affiliate impacts conversion.
  • A graphic of a clicking cursor
    Multi-Touch Commissioning
    Commission publishers who may appear at the beginning, the end, or both points in the journey.
  • A graphic of a mobile device with data points
    Mobile App Tracking
    Deeplinking capabilities to create a seamless conversion experience, with the ability to track app installs, leads, and conversions.
  • A graphic of a person with data points below
    Affiliate Consumer Graph
    Deliver personalised offers to a publisher's audience in real-time through our proprietary API.
  • A graphic of a page with data points
    Paid Placement Insights
    Transparency into the true impact that placements provide, with visibility into ROI and conversions.
  • Graphic design of a business' store front
    Online to Offline
    Activate and track your digital marketing efforts to drive in-store purchases.
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Rakuten Marketing & American Express
Increased Sales by USD$2.5M MoM

Understanding the potential of Korean cross-border trade, American Express Korea forged an exclusive partnership with Rakuten Marketing to create a first-in-market bridge between affiliate advertisers and the “registered card” model. This partnership allows international advertisers to generate brand awareness and grow their consumer base in this highly lucrative region.

The most successful American Express Korea and Rakuten Marketing campaign drove more than USD$2.5M in sales during a one-month period.

  • Campaigns increased monthly Korean sales within a target audience by 920%
  • The average order value with American Express cardholders in Korea increased by 86%
  • Highest-performing campaigns reached close to 6 million Korean consumers.

“Working with Rakuten Marketing Asia Pacific we could forge a partnership that speaks to our target audience and drives significant sales from our cardholders. With the partnership going from strength to strength, we look forward to expanding this project in the coming years to help bring top exposure and brand awareness to even more Rakuten Marketing advertisers in South Korea.” 

Marketing Director, American Express Korea


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Rakuten Marketing & Bonds
66% Growth in Program Publishers

Upon launching with the Rakuten Affiliate Network, Bonds were working with multiple affiliate networks. In June 2015, Bonds decided to migrate their program and work exclusively with Rakuten Marketing to consolidate the management of their affiliate program and grow revenue through the channel.

  • 66% growth in publishers on the program
  • Continual publisher recruitment with content and mummy blogger focus
  • Ongoing Pacific Brands program growth, launching Berlei and Sheridan affiliate programs on the Rakuten Affiliate Network


“Since migrating exclusively to the Rakuten Affiliate Network, the program has seen consistently strong growth. We have a fantastic relationship with our account manager who has been integral to the expansion of the channel through continually working to provide new opportunities and to promote our brands to the publisher community.”

Head of Online, Pacific Brands


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Rakuten Marketing & Vinomofo
48% Lift in Revenue

Australian online retail success story Vinomofo were excited to embrace new marketing technology.  After relying predominately on Facebook and Search as marketing channels, they wanted to expand their media mix to drive new site visitors and increase the volume of sales through retargeting.

  • 82% increase in ROAS for prospecting
  • 52% increase in conversion rate for prospecting campaign
  • Retargeting drove 51% increase in sales volume
  • Retargeting click-through rates increased by 25%


“The use of the display channel has been a phenomenal success of Vinomofo. The team at Rakuten Marketing have proven the power of dynamic creative and personalisation in retargeting campaigns, and further highlighted the necessity of creative marketing fueled by data in order to reach your audience and grow your brand.”

Kip McMillan, Head of Marketing, Vinomofo


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Rakuten Marketing & STYLEBOP.COM
50% Increase in Orders 

After years of international growth, luxury fashion retailer decided to focus on global reach through affiliate partnerships. After working successfully with Rakuten Affiliate Network in the US and UK for a number of years, launched its Asia-Pacific (APAC) and Japanese Affiliate programs with the Network in August 2015.

  • Overall orders grew 50% YoY
  • Through the careful selection of publishers, the brand has built long-term partnerships with strategic and coherent growth


“We chose Rakuten Affiliate Network in these markets due to their proven expertise in the fashion space and the APAC region. Together with their broad luxury publisher pool and excellent customer services, we were confident that they would have a significant impact on our objective of increasing brand awareness among high-end fashion customers in APAC.”

Hanna Tuchnitz, Affiliate Marketing Manager,



  • Virgin Holidays
  • Macys
  • Hunter
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