Skip to content
Woman sitting at her desk while holding a phone to her ear

Become an affiliate publisher and earn commissions directly from your site.

If you have loyal social media followers or consistent daily website visitors, you may have considered earning money by becoming an affiliate marketing publisher. As a publisher, you can partner with global brands in a wide range of verticals—fashion, electronics, travel, financial services and more—to provide your audience with links to products they’ll enjoy. 

An ipad screen showing multiple travel discounts.

Training and Support

Our educational tools and training help you optimise your affiliate marketing program and give you a jump start into earning commissions.

  • Monthly newsletters with tools, insights and promotions
  • Educational webinars, documentation and video tutorials
  • Support available via phone and e-mail

Platinum-status publishers receive consultations and early access to new technology.

A mobile phone showing display ad of a person standing on top of a rock with a view of the valley
A man standing by a glass window looking down at the ipad he is holding in his hands.

Building Profitable Relationships Requires Commitment to Technology

  • A graphic of a clicking cursor
    Multi-Touch Commissioning
    Earn commissions for sales you influence at the beginning, the end, or both points in the affiliate journey.
  • An graphic featuring a man and woman icon with a shopping cart in front of them
    Create customised product showcases to match your content and audience.
  • A graphic of a gear with a globe embedded in it
    Auto-convert all standard advertiser links into commissionable tracking links.
  • A graphic of a person with data points below
    Affiliate Consumer Graph
    Make content serving decisions using our proprietary API to deliver personalised offers to your audience.
  • A graphic of a page with data points
    Paid Placement Insights
    Transparency into the true impact that placements provide, with visibility into ROI and conversions.
  • A graphic of a mobile device with data points
    Mobile App Tracking
    Deeplinking capabilities to create a seamless conversion experience, with the ability to track app installs, leads, and conversions.
  • Online to Offline
    Expand your impact on in-store sales and earn commission on the transactions you drive.
Virgin Holidays
A man riding a road bike wearing a helmet and biking attire

Rakuten Marketing & Decathlon
5.5x Uplift in Display Attributed Orders

Decathlon worked with Rakuten Marketing to optimise their display campaign performance using Cadence insights. The incorporation of these insights allowed the performance of each display strategy to be accurately measured across the entire user journey.

  • 2x uplift in display attributed revenue
  • 5x uplift in display attributed orders
  • £24.93 attributed ROAS across two display strategies
  • 40% higher AOV for converting journeys influenced by display, compared with the site average


The unique ability to measure the true performance of display through Cadence allowed Decathlon to reallocate spend to top-performing channels and strategies.

Two female friends laughing and eating pizza

Rakuten Marketing & Papa John's
£2:1 ROAS for Hyper-local Prospecting

Rakuten Marketing implemented a dual strategy for Papa John’s to increase local brand awareness and purchases. The strategies included a hyper-local mobile prospecting campaign and a cross-device retargeting campaign that were further refined by time-of-day targeting.

  • £2:1 ROAS for mobile campaign at £15 cost per order
  • £22:1 ROAS for cross-device campaign at £1.60 CPO
A man looking down at his mobile device with a pair of sunglasses hanging on his shirt.

Rakuten Marketing & Ray-Ban
Exceeding ROI Goals by 2.8x

In order to target site abandoners across desktop, mobile and tablet, Ray-Ban worked with Rakuten Marketing and iProspect to implement a cross-device display campaign using proprietary identification capabilities.

  • £15:1 ROI for cross-device campaign
  • Exceeded ROI goal by 2.8x


In addition to surpassing performance goals, the campaign delivered customer journey insights. Campaign data revealed that 49% of desktop conversions started on another device despite mobile amounting to 60% of Ray-Ban’s traffic.

A woman in a dark red coat walking down a city street

Rakuten Marketing & Whistles
5x Greater Attributable Revenue

Whistles used Cadence as part of its affiliate programme to uncover where content publishers were sitting in converting journeys, revealing their incremental impact on sales.

  • Revenue attributable to content publishers was 65% higher vs. last click
  • Key content publishers drove 5x greater attributable revenue

Whistles discovered that content publishers drive value at early stages of the purchase journey. They now have the data-driven confidence to invest more into their content publishers. This includes a number of smaller partners, including gifting and blogger projects that show strong incremental performance.