Become Empowered this Holiday Season with the Gift of Insight
Key Trends and Forecasts from Advertising and
Consumer Survey Data
  • 92%
    of consumers will have started shopping before Thanksgiving-week sales
  • 47%
    shopped on Amazon Prime Day this year
  • 57%
    choose Black Friday as their top peak shopping day
Download the Rakuten Marketing 2017 Holiday Shopping Report

Up-to-date Holiday Shopping Insights

This particular season creates a unique environment for buying and selling, with unprecedented levels of growth opportunity for brands. In order to deliver helpful and compelling ad experiences for their customers, marketers need to understand consumer expectations, behaviors and needs ahead of this holiday season.

Download the report today for valuable predictions and trends from our multi-channel campaign data and recent Consumer Holiday Shopper Survey. From these real consumers and leading brands, you’ll learn 2017 holiday insights like:

  • When consumers are shopping
  • Where and how they’re shopping this year
  • What promotions and offers are most important to consumers
  • How much consumers are spending
  • What role Amazon Prime Day will play in holiday shopping
Woman in winter clothing on a mobile device in one hand and a holiday package in the other. Image is shown on a mobile, tablet, and desktop screen with a red bow
The Power of the Rakuten Ecosystem
  • Rakuten, Inc.
    6th Largest
    Internet Services Provider
  • Global Company
    10,000+
    Employees
  • Membership Worldwide
    1.1 Billion
    Consumers
  • Members In
    230+
    Countries
Trusted by Global Brands
Appliances Online
Best Buy
Cariloha
Dennis Kirk
ECCO
Hunter
Jansport
June Jacobs
Lacoste
Lily Pulitzer
Macys
New Balance
PacSun
Papa Johns
Peter Thomas Roth
RC Willey
Ray-Ban
Safe Step Tub
Sephora
Spartan
The Color Run
Virgin Holidays
Wahoo
Walmart
XO Group