Affiliate success comes down to partnerships. We link advertisers with publishers to reach new audiences and drive repeat sales. Our solutions are holistic, deliver incremental revenue and are continually enhanced for performance.
The industry voted us the #1 Affiliate Marketing Network for eight straight years, and we just eclipsed past performance by passing more than 110 million orders worldwide.
Influencer marketing inspires product discovery and brand devotion.
84% of traffic driven by influencers is made up of new customers.
53% of these begin with influencer engagement.
77% lower cost per visit from influencers than other publisher types.
8 pages viewed on average when referred by an influencer.
Rakuten Marketing Influencer Solutions
Get comprehensive programme management, influencer recruitment, detailed reporting and actionable insights for each campaign.
Speed networking, cocktail parties and learning events are chances for advertisers and publishers to build partnerships.
Our custom Bonus Boxes are filled with fashion and beauty products – and are hand-delivered to key influencers.
The Rakuten Marketing Affiliate Difference
Using data rich with audience preferences and patterns ensures that your customers receive the most relevant messages.
Access to a dedicated team of analysts and our integrated marketing insights and attribution platform.
Custom products and tools that make affiliate marketing easier to implement, measure and optimise.
Proprietary AI enables authentic connections at scale and makes budgets work harder.
Comprehensive screening and monitoring ensure the quality of your affiliate programme partners.
Our affiliate network can process payments to 202 countries/regions in 25 currencies.
Best-in-class account management with strategic recommendations to grow your business.
Real-World Results from Rakuten Marketing
Rakuten Marketing & Meli Melo
Integrated Marketing Services
Founded in 2005, Meli Melo is a British luxury handbag and accessories brand. Meticulously crafted in Italian leathers which are renowned for their distinctive shapes and impeccable construction. Due to an increasingly competitive market, Meli Melo’s growth had started to decline. With a need to be smarter with its marketing budget, Meli Melo looked to Rakuten Marketing to develop an integrated and agile marketing strategy across affiliate, display and search, with the aim to achieve 20% growth YoY in sales while maintaining a healthy return on ad spend (ROAS). Thanks to this approach, Meli Melo’s performance and growth continue to soar, delivering results and significant changes for the business:
- Top-line revenue for Q4 increased by +34% YoY
- Revenue from channels managed by Rakuten Marketing grew to 69%, +176% YoY
- A ROAS of £8 for every marketing pound spent with Rakuten Marketing during Q4 2018
“We partnered with Rakuten Marketing at a crucial time for our brand when our ecommerce revenues were falling. We have always been a very ROI focused business and this integrated marketing strategy has exceeded my expectations, delivering a unified approach to performance marketing which was the absolute goal I had in mind.” – Doug Ker, CEO of Meli Melo